Sonia Rykiel – famous French brand

Sonia Rykiel – famous French brand

Sonia Rykiel is the famous French brand. It is distinguished by peculiar elegance, freedom and luxury.

The owner of the brand Sonya Rickel has been working in the fashion industry for more than thirty years. Its very first work was a short gray sweater. She made it with her own hands in 1962. Literally immediately he made a splash, which flattered the artist. Knitwear immediately won the heart and mind of the girl, and became her favorite material. And the next product, which made no less impression on the public, was called the “sweater of the poor boy”. It was a very unusual, original tight -fitting product. With the help of him, Sonya Rickel managed to produce revolutions of the fashion world. It was this moment that indicated the beginning of the development of the idea of ​​”second skin”.

A little later, in 1968, the first Sonia Rykiel boutique settled on the left bank of the Parisian Seine. At the same time, connoisseurs recognized the silhouette of her second masterpiece.

Later, the fashion designer added to her piggy bank of precious fashion inventions the seams inside out, dissolved hem and the ease of lack of lining. Her philosophical ideas regarding fashion trends have made it possible to gain independence from the strict demand to follow the trends of our time.

The symbol of the Sonia Rykiel brand over time has become very sophisticated black color. In addition, with a light hand of a talented artist, a fashion for brilliant rhinestones, strips of bizarre shapes and inscriptions directly on sweaters arose.

Currently, fashion designer Sonya Rickel has an extensive network of his own boutiques. In total, there are more than 400 of them, and 45 in the name are indicated by its name.